Friday, September 28, 2012

Dish Talks to Viacom About Over the Top Delivery, Not Tied to Subscription

Dish Network Corp. reportedly is talking to networks such as Viacom, Univision and Scripps Networks Interactive about licensing some content to a new Dish over the top video offering that would not require purchase of a Dish Network video subscription, Bloomberg says. 

That would be a break with "TV Everywhere" packages that require customers to buy a linear video subscription first, before being able to use the TV Everywhere feature. 

The expectation is that Dish could create lower-cost online services that virtually any U.S. consumer with broadband access could buy. The issue is whether an appealing package, costing perhaps $20 a month, for users watching on tablets and smart phones, for example. 

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