Friday, May 18, 2012

"Social Proof" is Becoming Essential for Sales

There's one very good reason why all brands need to develop their online presence, make use of user product reviews and testimonies. By 2017, Millennials will be the single largest buying demographic in the United States. 


And Millennials require "social proof" when buying. That means they pay attention to what other people say about products. 
Millennials Infographic

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